Retail is no longer just about selling products. It is about creating experiences people remember.

In the latest episode of the CanadianSME Small Business Podcast hosted by Maheen Bari, Ani Nersessian, Founder and Creative Director of VM ID Inc., breaks down how visual merchandising shapes customer behavior and drives real business results.

Here is what stands out:

• Store design influences how long customers stay and what they buy
• Small visual changes can fix major merchandising gaps
• Strong impact does not always require a big budget
• The right merchandising approach depends on clear intent
• Memorable in store moments often come from simple, thoughtful details

This conversation offers practical insight for any business looking to rethink how physical spaces connect with customers.

Listen to the full episode here: https://smbpodcast.ca/stop-losing-sales-is-your-store-layout-killing-your-business/

Explore more insights at http://www.canadiansme.ca

Move Photo to...

No albums found. Please create and select album.

Albums

Album Title

Privacy

Public All Members My Connections Only Me

Cancel Create