The FIFA World Cup 2026™ is more than a global sporting event. It is a major opportunity for Canadian small businesses to increase visibility, attract new customers, and strengthen their brand for long term growth.

In the latest episode of the CanadianSME Small Business Podcast, hosted by Maheen Bari, Erin Shea, Senior Director and Head of North America Marketing at Vista, shares practical insights on how entrepreneurs can prepare for the opportunities ahead.

Key takeaways from the conversation:

⚽ What is driving optimism among Canadian entrepreneurs

⚽ How businesses can prepare for increased demand during FIFA World Cup 2026™

⚽ Why strong branding can help businesses stand out in a crowded market

⚽ How AI powered marketing tools are helping small businesses stay competitive

🎧 Listen to the full podcast:
https://smbpodcast.ca/the-happiness-gap-what-new-data-reveals-about-canadian-entrepreneurs/

A valuable conversation for business owners looking to turn a once in a generation event into lasting business growth.

#CanadianSME #SmallBusiness #Entrepreneurship #FIFAWorldCup2026 #Marketing #Branding #AI #CanadianBusiness #VistaPrint #BusinessGrowth

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