• Sahil Raturi posted an update

      2 months ago (edited)

      Help Drive Holiday Discovery: Your Guide to Amazon Ads During Peak Shopping Season.

      Amazon Ads helps Canadian brands connect with shoppers all season, not just for Black Friday. In 2025, over 42% of Canadians began holiday shopping before Thanksgiving, 27% shopped from Thanksgiving to Cyber Monday, and 31% continued all the way to New Year’s—making the season a multi-month opportunity. Advertisers using Amazon Sponsored Products, Brands, and Display saw a 121% increase in units sold during peak events, compared to regular sales averages.

      Best strategies include starting campaigns early, running festive creatives, and using audience retargeting to re-engage shoppers who browsed but didn’t buy. With streaming and online shopping booming, solutions such as Amazon DSP and Sponsored Products help maintain visibility and drive discovery—supporting brands from small businesses to household names throughout the holiday season. Prep early, stay active, and adjust tactics across key shopping moments for maximum growth.

      Read more- https://canadiansme.ca/help-drive-holiday-discovery-your-guide-to-amazon-ads-during-peak-shopping-season/

      Sahil Raturi
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