Business Woman of the Month: Elyse Boulet

Elyse Boulet (Pigeon Brands CEO/Managing Partner) powers Canada’s top brand strategy/design firm (Toronto/Montréal) with “truth as rocket fuel”—30+ years turning client truths into measurable ROI across packaging, retail, digital + campaigns.

Proven across giants: Coca-Cola, L’Oréal, Nestlé, Cirque du Soleil, Danone, IKEA, Tim Hortons—out-of-the-box creativity grounded in outcomes.

Leadership ascent:

• Agency/client-side heavyweight (lg2, Publicis, Y&R, TAXI, Ivanhoé Cambridge)

• 2020: Pigeon President/shareholder for client wins + team growth

• 2024: Acquired via Kairos Capital, now CEO steering integrated rebrands

Pigeon edge: Interdisciplinary teams deliver ideas that leave marks—startups to global leaders trust her entrepreneurial spirit + business results.

Continue reading more by clicking on the link below.

https://canadiansme.ca/business-woman-of-the-month-elyse-boulet/

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