Bold Ideas, Big Growth for Canada’s Defence Sector: A Conversation with Hunter Scharfe, CEO of Juno Industries

Juno Industries, led by CEO and Co-Founder Hunter Scharfe, is a Vancouver-based defence technology company launched in January 2026 with former Defence Minister Harjit Sajjan as executive chairman. The firm focuses on autonomous systems for Arctic operations and AI-driven hardware to enhance Canada’s national sovereignty and allied defence capabilities.

Company Overview

Juno Industries develops mission-critical software and autonomous hardware tailored for harsh environments like the Canadian North, emphasizing self-reliance and operational alignment with defence needs. Scharfe, with a Bachelor of Commerce from the University of Toronto’s Rotman School, previously served as Senior Advisor at BTQ Technologies (Nasdaq: BTQ) and Partner at a Toronto-based tech merchant bank.

Key Interview Insights

Scharfe stresses rethinking Canada’s defence tech development to align innovations with real problems, leveraging Canadian talent in AI and quantum computing. He highlights challenges in frontier markets like convincing early adopters and prioritizes resilience at Juno.​

Defence Focus

Juno targets Arctic/multi-domain operations with autonomous systems designed for sovereignty, differentiating through Canada-first engineering. Scharfe advocates collaboration across public-private sectors via initiatives like Build Canada.

Advice for SMEs

Scharfe advises SMEs entering defence tech to solve real problems, prioritize alignment with national priorities, and build through patience, credibility, and partnerships.

Continue reading more by clicking on the link below.

https://canadiansme.ca/bold-ideas-big-growth-for-canadas-defence-sector-a-conversation-with-hunter-scharfe-ceo-of-juno-industries/

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